Destination NSW

Destination NSW has an extensive range of business development resources available to assist tourism operators and related businesses in the tourism and events industry. The collection is constantly being updated and enhanced in response to industry requests and the availability of new programs and multi-media options. To access these rescources click here

The tourism industry in NSW is larger than mining; communication services; accommodation, cafes and restaurants; electricity, gas and water supply; personal and other services; cultural and recreational services; and agriculture, forestry and fishing.  To view reports on statistics click here

Local Government Area Visitor Profiles 
Visitor profiles for 92 Local Government Areas (LGAs) across regional NSW and accommodation profiles for 93 LGAs across regional NSW are available. The profiles show the number of visitors to an LGA, broken down by the three key source markets of domestic day-trips, domestic overnight visitors and international visitors. Each source market is measured in terms of the number of visitors, visitor nights and expenditure. To view all profiles click here 

Greater Port Macquarie 

Economic Profile
Port Macquarie-Hastings Council provides an Economic snapshot of the Greater Port Macquarie Region. It is an invaluable resource for business people, investors, developers and the general public. It includes population, gross regional product, labour market, building and construction statistics, property market statistics and investment opportunities information. To view this data click here

Destination Management Plan
Port Macquarie-Hastings Council has embarked on a whole of region destination management planning process. The process follows the nationally recognised approach developed by the Australian Regional Tourism Network and focuses on Destination Management as an ongoing process. This process is one in which industry, government and community leaders plan for the future and manage a destination. Our destination is considered holistically and encompasses all industry sectors, not just ‘tourism’. For more information on the Destination Management Plan click here

Tourism Research Australia 

Tourism Research Australia is Australia's leading provider of quality tourism intelligence across both international and domestic markets. They equip industry with information to strengthen their marketing and business decisions. Their data underpins government tourism policy and helps improve the performance of the tourism industry for the benefit of the Australian community. To visit their website click here

National and International Visitor Surveys 
The National Visitor Survey (NVS) and International Visitor Survey (IVS) highlight information on the characteristics and travel patterns of domestic and international tourists. It measures travel for all reasons, including holiday and leisure travel, business travel and travel to visit friends and relatives. For the National and International Visitor Survey click here

Regional Tourism Profiles
Tourism Research Australia's regional tourism profiles provide comprehensive tourism demand and supply data for 77 of Australia's tourism regions and all states and territories. The profiles are published annually and provide reliable visitor information to support the development of regional tourism and growth of regional economies. To view these profiles click here

NSW Visitor Economy Taskforce Report

The NSW Government established the Visitor Economy Taskforce to develop a strategy to double overnight visitor expenditure to NSW by 2020. To view the final report and Visitor Economy Action Plan for NSW from the Visitor Economy Taskforce click here

Tourism Tribe 

Tourism Tribe is a super-simple, super-smart website that has been created to help tourism operators who aren't digital experts make the most of the web for their business. Nobody knows how to do everything online, but with access to 65+ Tourism e kit tutorials, 10 Accredited Tourism Tribe coaches and digital experts, you can tap into endless experience and knowledge, ask questions and have continual support and keep up to date with changing technologies. To view all available Tourism e-kit tutorials please click here

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